Advertising Services
When you’re ready to take the plunge into the world of advertising, we recommend Google Ads, a powerful tool for reaching potential clients actively searching for wellness services like yours. We'll collaborate with you to develop a tailored advertising strategy, conduct thorough research, craft compelling ads, and expertly manage your campaigns on a monthly basis, ensuring maximum visibility and results for your wellness practice.
Which ads do we create?
Our time creates and manages ads for the following platforms:
✔️ LinkedIn Ads for B2B
✔️ Google Ads for lead generation
✔️ Facebook Ads for products and email growth
✔️ Pinterest Ads for website traffic and products
Ad Audit
Review of your current ad with recommendations on how to improve your keywords, messaging, images/videos, and more.
90 MIN service includes review of:
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keywords
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copy and images
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conversion sites/rates
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budget/monthly spend
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site links set-up
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and more!
Create your ad
We will strategize, research, and create your ad for you. This service includes a strategy call to kickoff the service.
Manage your ad
Every week, we will send you an update about your ad, which will include a summary of the work we accomplished during that week for you. You'll also have access to your ads stats.
Mind Wellness Advertising
We specialize in creating impactful advertising campaigns for wellness professionals using Google Ads, LinkedIn Ads, and social media ads. Our targeted approach ensures your services reach the right audience, driving engagement and growth for your practice. With our expertise, we craft customized ad strategies that highlight your unique offerings, connect with potential clients, and maximize your return on investment.
Advertising FAQ
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Why is it good to have a marketing company with health and wellness expertise?Health and wellness marketing has some quirks that other marketing agencies might not pick up on. But with our extensive expertise working with health and wellness professionals, we know all about them! We know who can and can't use testimonials on their websites. Our knowledge of health psychology and health communications gives us an incredible insight into how to best to talk with your clients so they listen rather than keep scrolling. And we're passionate about helping you grow.
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Do I need a separate landing page for my ad?Ideally, you want a separate landing page per “goal” on your website. The more trackable we can make the data, the more niched and targeted we can get the ads.
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Do I need Google Analytics for ads?Yes! You should have Google Analytics running on your website for 30 days prior to starting ads. If you don't do this, it will take Google ads longer to identify an audience similar to the users already visiting your website.
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What's an ideal starting budget for an ad?If you are brand new, we recommend $10 a day for a month ($300 a month). This is a nice cushion to get your audience warmed up. Once we have more data and a more intentional ad, we can increase the spend.
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How soon after launching an ad should I expect results?It is really hard to say when to exactly expect results for your ad, since there are many factors. What we can guarantee is that we will be closely monitoring your ads on a weekly basis, to pick up any trends, update keywords, headlines, descriptions, links, pictures, etc. In doing this form of monitoring, and a quality targeted ad, the results should come quicker.
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How long should I run ads for?We recommend the minimum being 3 months. During that time, the Google Algorithm is learning your ad, your audience, and when it is effective to put you out there. You won’t see the full potential in a shorten time frame than that. At 3 months, we recommend analyzing the ad and budget to update, but recommend the ad going longer than that.
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Why can't I do this on my own?You can do it on your own … BUT - in order to optimize on your ad - it takes a lot of monitoring, data analysis, and minor adjustments to get your ads running correctly and to their fullest potential. With our set up package, you receive 3 months of ad set up, intentional data tracking and analysis, updates based on data analysis, and weekly metrics broken down for you.With our maintenance package, you receive weekly data tracking and analysis, updates based on data analysis and budget strategy, and weekly metrics broken down for you.
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When should I start an ad when I'm launching a new program?For a specific launch of a product, we recommend running ads for 6 months or more. This is so the algorithm can get to know you and your audience. The ad you run doesn’t have to be particular to the product or launch, but it does have to be geared towards the audience you are trying to sell to.